INFO
Goal: produce engaging direct response digital ads that drive action and conversions.
My contribution: Product video and image -wrote script, created mood board, hired team, directed video, directed photoshooting, oversaw editing, made project on budget and on time.
Designed recyclable packaging and leaflets.
Result :3 product videos in 6 languages, leaflets and packaging in 12 languages, 30 lifestyles
Creative Director : Nataliia Khomenko
Client: PocketBook
Production: NK